Technology

I work in ITV online and on-demand in the product strategy and audience engagement department, that's a bit of a mouthful, but I'll explain - it;s part about online product strategy, which is what we're going to do with our online products in the medium-term so in 1 to 3 years, but then it's also partly about audience engagement, which is how do we engage with our viewers through say social media or what we might provide to them on the website or various other platforms.

My career path at ITV is quite interesting and different. I joined ITV three years ago as a developer, that's a programmer, so my day job was very much about technology, I was neck-deep in computer code, but soon after joining I became very interested in product development which is much more business focused, it's about what we do with our products and I was very lucky to have the support of my manager in forging a new path in this direction. The atmosphere at ITV is great at the moment, we're obviously in the middle of a transformational period we've just recently acquired a new chief executive and chairman who are not traditionally from the broadcasting industry, so they're bringing a very different thinking to things at ITV and that's certainly means lots of exciting development in online and on-demand where I work.

I'm a finance analyst at ITV, I work within broadcast, specifically within commercial sales, which is the area responsible for basically selling advertising that you watch on TV. I help support the business by providing them with financial information on their budgets, I give them information on specific advertising should they need it and basically just help them with any finance related queries that they have as well. I'm only one part of finance in the sense that there's other finance teams dotted across ITV, so there's the finance team with in studios and there's a finance team based in Manchester as well who do all the accounts payable and account receivable function. Prior to joining ITV I didn't have any media experience, I trained at a large accountancy firm for 4 years where I did my accounting qualification and I practiced in auditing so I went out and audited different companies and then I wanted to get some experience within a business and sort of applied for different companies and thought ITV would give me the best all round experience of just being within a company.